Vlad Mosin Art Director & Brand Designer
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PROCHITANO

Merch collection

Merch for prochitano.ru, an online library: big Cyrillic slogans, a globe and four readers flying through it.

PROCHITANO cover
Year
2024
Client
Prochitano
Industry
Online library
Role
Designer

I made the merch graphics and the line itself: the «Читаю» tote, the T-shirt with the globe print, the «Ловлю смысл» bucket hat and the business cards. Three colours hold it together: deep blue, orange and cream.

«Читаю» tote bag lying on a wooden floor
Palette: blue #3E518A, orange #C76843, cream #E7DDD6

Print

The T-shirt print is a globe circled by a line of text, with four readers flying through it. The readers then move on to the tote and the business cards.

White T-shirt with the globe and readers print on black
White bucket hat with the «Ловлю смысл» slogan
Stack of «Онлайн библиотека» business cards on a rug

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